Guest blogging is an effective strategy to attract traffic and build audience to any website. It seems odd to post a great content on a stranger’s website and gain a lot of audience. However, it is successful but needs to be handled strategically. You can take support from Marccx Media, for SEO and guest post services. A committed firm delivers targeted traffic, which soon converts into paying customers.
Avoid online sharecropping first
Creating best and valuable free content for the third party website is good, but they reap the profits. Sharecropping is farming together, just like a landlord allowing a small farmer to till in their land, but takes most of the profit. Landlord has the power to get rid of the farmer, who can lose their livelihood, so is integrating guest post and social media in your marketing campaign through content strategy bad for business.
Social sites and content strategy are superb tools for marketing mixture, but the secret lies in spending time and creativity to build assets, which you can control.
Tips: Create a post that allows you to add at least a single relevant link in the article body. In your bio, create an audience friendly CTA.
How to guest blogging grows your audience?
It improves your authority
You hold vast knowledge about your topic, but no one is aware about it, so hold less authority. Publishing guest posts on authoritative domain reflects you as an expert writer. Writing consistently allows the readers to evaluate your capability and knowledge in a short time.
Tips: Competitive topics are difficult to get approval for guest post on relevant blogs, but find lateral opportunities with websites, where the targeted audience hang out.
For example, a beauty blogger getting disapproved on relevant websites, can publish their post on a career building blog about how to look more polished and professional, or on a fitness blog on how to avoid scaring people with appearances, when you leave the gym.
It brings an audience not traffic
Traffic can be bought, but it will be just traffic. Alternatively, guest post traffic will be an audience interested and intrigues about your content. These audiences will get converted to consumers in due course.
Tip: In your guest post bio, include a link to your website landing page.
It enhances your network
As a blog writer, you make connections with your peers and develop healthy network. A link or tweet from peers can support your business. Successful content creators build networks by posting content on sites with a little bigger audience, and thus work up gradually to add more and more new readers.
Tip: Writing a single guest post is the first step, but writing consistently for the same website creates relationship with the host and audience.
It is best for organic SEO
Building quality links is the trickiest part of successful SEO. You can hire The Guest Posts, who aim in organic link building through posting authentic guest posts on top niche blogs.
Tip: Remember to write for readers and not for search engines. Add a couple of highly relevant links in the post.